# Tim Bradford - Financial Adviser

Tim Bradford is a Wealth Management Partner based in Shaftesbury, Dorset, operating through True Potential. With over two decades of experience in financial advisory, he specialises in comprehensive wealth management tailored to individuals across all life stages—from those beginning their careers to those approaching retirement.

Bradford's approach distinguishes itself through personalised attention and complexity reduction. Rather than offering one-size-fits-all solutions, he takes time to understand each client's unique circumstances and aspirations, whether that's securing a worry-free retirement, funding children's education, or establishing a legacy. His background includes directorship at Barchester Green Investment, an ethical and environmental specialist firm, reflecting his values-driven approach to financial planning.

What sets him apart is the integration of True Potential's award-winning technology into his service delivery. Clients gain 24/7 online access to their complete financial affairs, enabling transparency and informed decision-making without the traditional complexity of wealth management. This tech-enabled approach combines personal expertise with convenience and clarity.

Bradford's qualifications span the full spectrum of financial planning—from pensions and mortgages to equity release and long-term care insurance—all achieved through accredited bodies including the CII and LIBF. Beyond his professional practice, he demonstrates genuine community commitment as Head of Youth Cricket at Shaftesbury Cricket Club, indicating values alignment with clients seeking advisers who understand local community importance.